World-renowned denim brand Guess invited the Los Angeles community to
\ncelebrate the launch of Guess Sport in Los Angeles with a two-day event at
\nthe brand’s downtown L.A. headquarters. According to a press release from
\nthe brand, the lot was transformed into an immersive, experiential
\nplayground to launch a capsule collection from Guess Sport.<\/p>\n
The new collection showcases graphics and designs from the Guess
\narchives and includes pieces for both men and women. Ranging from 40 USD to
\n110 USD, the collection features T-shirts, sweatshirts, sweatpants,
\nundergarments, accessories and more.<\/p>\n
In addition to its own pieces, Guess gathered Los Angeles-based
\nstreetwear brands such as Babylon, Cali Thornhill Dewitt, Fontaine Cards,
\nand others to reimagine vintage Guess iconography.<\/p>\n
The Guess Sport collection is available now on Guess’s website, with the
\nstreetwear collaborations to follow throughout the last week of August.<\/p>\n
See campaign photos of the Guess Sport capsule collection below:<\/p>\n
Images: Courtesy of Guess<\/p>\n