London-based footwear label, Malone Souliers, known for its classic
womenswear designs, has unveiled its debut men’s collection, comprising of
four distinctive styles including boots and loafers.
The launch is described as a “nostalgic project” for founder and
creative director Mary Alice Malone as men’s shoes were the first shoes she
learnt to make at Cordwainers as the traditional men’s patterns form the
foundation of shoemaking.
“I have always been intrigued by men’s shoes, especially as I learnt
shoemaking with all of the men’s patterns,” explains Malone in a statement.
“Beautiful men’s shoes are all about the shape, the building blocks, they
have to be sleek and beautiful and can absolutely not be fussy. Everything
works in harmony, it has been amazing adding the masculine product design
to our existing feminine line.”
The men’s collection embodies and reinforces the brand’s elegantly
minimalist approach, and features four distinctive styles including boots
and loafers that have been “elegantly sculpted” to be comfortable and
durable, added the brand. With each shoe conceived with the wish to
re-discover artisanal techniques, through direct contact with the makers,
by utilising artistry and design.
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Each design is lightweight and features a cushioned insole for extra
comfort and ensuring each style follows Malone’s ethos of designing shoes
firstly architecturally and then aesthetically to ensure the utmost
comfort.
In addition, Malone has designed each piece to have its “own appeal,” as
the brand’s ethos is that footwear should be worn and enjoyed,
independently from the occasion or the mood.
The collection plays with classic materials such as rich Nappa, subtle
suede and polished patent and calf and also statement fabrications
including rich embossed velvets, printed pony and woven denim alongside
glitter and Swarovski crystals. The colour palette combines traditional
tones of blacks, browns and earthy hues with jewel-toned sapphires and
emeralds. Each style also features the signature Malone Souliers discreet
strap detailing.
The Malone Souliers spring/summer 2020 men’s collection will be
available to purchase in store and online from December 2019.
Sketches: courtesy of Malone Souliers
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