Manolo Blahnik has a unique way of contributing to relief for the
global pandemic. The Spanish footwear designer is supporting mental
health with a new initiative launched in partnership with the Mental
Health Foundation.
Anyone can now download images of Blahnik’s original shoe sketches
as coloring pages. The brand explained on its website, “We are proud
to introduce a new initiative to be enjoyed from home in the hope of
providing inspiration and spreading positivity in this time of
isolation. Drawing is an activity close to Manolo’s heart and to the
house and one we believe can bring a sense of calm and encourage
mindfulness.”
The website features a gallery of five downloadable PDF files. The
brand also encourages participants to share their colored-in pages on
Instagram using the hashtag #ManoloBlahnikSmiles to promote positivity
within the wider community.
Numerous psychology studies have found that coloring has a relaxing
effect on the brain, and can help to calm adults in times of stress.
The Manolo Blahnik website also links users to a page of resources
from the Mental Health Foundation, which offers management tips,
working methods and insights to help people to cope with anxieties
during this unsettling time.
Images: Manolo Blahnik
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