In an attempt to decrease the spread of Covid-19, Prada Group is
financially supporting ‘Proteggimi’, a research project on male
susceptibility to the virus.
As data suggests that Covid-19 affects men more than women, the San
Raffaele Hospital in Milan will investigate whether male sex hormones play
a factor in this imbalance. The Italian luxury group suggested that this
commitment “reflects Prada’s forward-looking, original research, which
seeks to foster dialogue between neuroscience and culture.”
Latest clinical data shows that, in Italy, men account for 66 percent of
deaths from Covid-19 and are also more likely to require treatment in
intensive care, as was seen by the 82 percent of male admissions in the
Lombardy region. Sex hormones, especially testosterone, could explain this
disparity.
The project, coordinated by urologist and andrologist Professor Andrea
Salonia, who is both the director of the San Raffaele Urological Research
Institute and a lecturer at Vita-Salute San Raffaele University, will
attempt to explain the difference of how the virus affects men and women by
assembling a European register of epidemiological data on Covid-19, broken
down by sex. Various research groups from Italy and across Europe will be
involved in the ‘Proteggimi’, or ‘protect me’, initiative.
“It is crucial to be able to examine separate data for men and women, if
we are to understand whether testosterone levels are linked to the severity
of the illness, and to assess any long-term impacts on the overall health
of men who have recovered from the virus,” Salonia explained. “We hope this
research will produce its first results in the next few weeks.”
Earlier this year, Prada teamed up with Unesco on an international
campaign, aimed at students and young consumers, that promoted sustainable
shopping behaviors and raised awareness towards the ocean and its
resources.
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Photo credit: Prada