New streetwear brand launches to save Gorillas

That Gorilla Brand, a purpose-led streetwear label to save endangered
Gorillas has launched in the UK online at Wolf and Badger.

The European brand was founded in 2018 with one mission – to create
something bigger than a fashion brand, with minimalist streetwear that
values “uniqueness, quality and design over profit”, with a focus on giving
back to The Gorilla Organisation, supporting the charities projects in
Uganda.

The streetwear brand, which offers relaxed hoodies, T-shirts and
joggers, as well as selection of accessories collection of caps and bags
across womenswear, menswear, and childrenswear is already stocked in Tatoi
in Athens, Flying Solo in New York, Fashion Space World in Canary Islands,
and is now adding Wolf and Badger in the UK to its stockists for the first
time.

For every item from the collection sold, 2 euros is donated to The
Gorilla Organisation supporting the conservation of the world’s gorillas.
In addition, each season the brand picks one piece from the womenswear,
menswear and childrenswear collections to donate 100 percent of the profit
to the charity.

The spring/summer collection is available exclusively in the UK on Wolf
and Badger with accessories starting from 26.99 pounds and ready-to-wear
starting at 30.99 pounds.

Image: courtesy of That Gorilla Brand