A new B2B fashion platform for independent brands and buyers has entered
into its ‘soft launch’ stage this week, with its full launch scheduled for
the first week of August.
Retaissance is a platform for industry professionals to connect across
all product categories. Brands can create online profiles to showcase
themselves, while buyers can browse the site and build a portfolio of
products based on preferences such as stock availability, product
categories, lead times, price-points, features, and sustainability and
ethical credentials.
The site will also host a community framework called ‘The Lounge’
shortly after launch which will be a hub bringing together retail news,
forecasts and contributions from industry-leading figures.
Brands can now sign up and prepare their profiles, while buyers can
apply to join ahead of the August launch. The service is free to buyers and
available to brands for a monthly
subscription.
Supporting independent businesses
“Wholesale models are changing across retail, low MOQ’s, short order,
‘never out of stock’ and ‘in season, stock available’ models will be in
greater demand. Retail buyers in all categories have lost resource and have
increasingly difficult targets to meet and need to find the ‘next big
thing’ efficiently and repeatedly,” Retaissance founder Cathie Osborne said
in a statement.
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“People’s lives have changed and this will prompt changes in their
approach to purchasing. Communities have rediscovered local, and this
renewed sense of community and desire to support local businesses will see
the consumer re-look at independents.
“Our namesake is the Renaissance period – it also followed both a
pandemic and economic crisis. It was a fervent period of cultural,
artistic, creative and economic rebirth. Retaissance aims to be more than a
network, we’ll be supporting independent businesses to help them navigate
the changes to buying cycles, sustainability, global market expectations
and consumer behaviour during these turbulent times.”
Photo credit: Retaissance